Paul Farina Paul Farina

The 3 Questions of Application

It struck me in a workshop I was a participant in late last year.

As a presenter, I was going deeper into the importance of message, clarity of message, and finding ways to articulate this better in my speaking work. I filled notebooks with thinking, discussed my ideas one to one with colleagues, talked it out with instructors and practiced in front of the group. It was difficult, awkward, embarrassing and draining. But, then it popped.

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